Practical Buying Advice
Choosing the right gemstone is as much about knowledge as it is about beauty. In our Gemstone Buying Guides, you’ll find practical tips on how to evaluate sapphires, rubies, emeralds, and other rare gems. From color and clarity to origin and treatments, each guide shows you how to recognize true quality and avoid common mistakes. Whether you’re selecting a stone for an engagement ring, a meaningful gift, or a collector’s piece, these guides help you make a confident choice.
Tanzanite is not just another colored gemstone – it is a geological phenomenon and a collector's dream. Discovered only in 1967 in the foothills of Mount Kilimanjaro, this rare blue-violet...
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Rubies are more than just beautiful—they’re legendary. For centuries, they’ve symbolized power, passion, and protection, earning their place as one of the most prized gemstones in history. Whether set in...
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For decades, spinel lived in the shadow of more famous stones—mistaken for ruby, underappreciated by the market, and often overlooked in fine jewelry. But those days are over. In recent...
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Alexandrite is one of nature’s rare optical miracles. Discovered in Russia’s Ural Mountains in the 1830s, this remarkable gemstone appears green in daylight and red under incandescent light—a dramatic color...
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